Level Up: Premier Gaming Site Bets on Hitachi Vantara to Elevate Customer Experience

Finding the right storage solution for online gaming can be challenging, as modern platforms are extremely data intensive and the global player community demands an always-on, responsive gaming experience. See why one of the world’s leading online gaming and betting companies, 888 Holdings, put all its chips on Hitachi Vantara storage and data protection solutions. 

  • January 18, 2024 | Author: Melanie McMullen
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888 Holdings has game—and lots of them. At the forefront of global betting and gaming, UK-based 888 Holdings has 11,000+ employees in 100+ countries. It serves a vibrant community of more than 5 million players per year. Its popular platforms and world-renowned brands include William Hill, 888 Casino and Poker, Mr. Green, and Sports Illustrated Sportsbook.

The company strives to create an environment that offers an enjoyable experience for its millions of customers, which means it must stay laser focused on the performance and uptime of its data and storage systems.

“Our customer experience relies on two important aspects of our infrastructure: availability and performance,” explains Gabi Dvir, head of infrastructure at 888 Holdings. “When our customers hit a button, the response must be immediate. Any latency affects the experience, so there can be no delay, no slowdown—and obviously—no downtime.”

 

The Payoff: Excited and Engaged Customers

With more than 40,000 concurrent users at any time, there is big demand on the 888 Holdings storage systems. The customer experience is of prime important to the IT team, as it strives to lead the gambling world by creating the best betting and gaming experiences and bringing moments of excitement to people's day-to-day lives. It achieves this by developing technology and content-rich products that provide fun, fair, and safe betting and gaming entertainment to customers worldwide.

And because gambling and financial transactions are involved, the data platforms and infrastructure are highly regulated, adding another layer of complexity. The IT team has to maintain multiple layers of data protection, including managing a third copy of all data that is stored securely offsite.

To achieve all its goals, 888 Holdings partnered with Hitachi Vantara for its active storage infrastructure and replication solution. “With Hitachi Vantara, we have data resiliency and availability, all synched across three data centers,” explains Dvir.

He adds that the IT team counts on Hitachi Vantara to help the company stay innovative with its storage strategy, especially as it plans to diversify and prepare for future growth.

Watch the video to hear how 888 Holdings upped its storage technology game with Hitachi Vantara.

 

Image credit: Hitachi Vantara

 

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